Marketing Agency Pricing
Know the cost before the first call.
Engagements start at $1,000 per month. Final scope depends on your goals and market, and these three levels cover most engagements. Ad spend is always paid directly to Google or the ad platform and is separate from management.
Foundation
$1,000 to $2,000
per month
For businesses making their first serious marketing investment.
- Marketing plan and priorities
- Local SEO and Google Business Profile
- Website and conversion guidance
- Call and form tracking
Growth
$2,000 to $5,000
per month
For businesses running ads or replacing an agency.
- Google Ads and Local Services Ads
- SEO, AI search and content
- Landing pages and conversion
- Monthly lead reporting
Fractional CMO
$5,000 to $20,000+
per month
For businesses with a team or agencies that need senior leadership.
- Marketing leadership and planning
- Agency and vendor management
- Budget allocation
- Executive reporting
| What is included | Foundation | Growth | Fractional CMO |
|---|---|---|---|
| Monthly | $1,000 to $2,000 | $2,000 to $5,000 | $5,000 to $20,000+ |
| Best for | First serious marketing investment | Running ads or replacing an agency | Teams and multiple vendors |
| Marketing plan | Yes | Yes | Yes, plus annual planning |
| Local SEO and Google Business Profile | Yes | Yes | Oversight |
| SEO, AI search and content | Consulting | Full management | Oversight |
| Google Ads and LSA | Not included | Full management | Oversight |
| Call and form tracking | Yes | Yes | Yes |
| Landing pages | Guidance | Built and tested | Oversight |
| Vendor and team management | Not included | Not included | Yes |
| Reporting | Monthly | Monthly, with a review call | Executive reporting |
Also available: website builds, one-time agency audits and standalone call tracking setup, quoted by project.
Questions
Pricing questions, answered.
Don’t see your question? Call 240-820-2196 and ask.
Is ad spend included?
No. Ad spend is paid directly to Google or the ad platform and stays in your account. Our fee covers strategy and management.
How do we know which level fits?
We recommend one on the first call, based on your goals, your market and what you already have in place.
Can we start small and grow?
Yes. Many clients start with Foundation and move to Growth once tracking and the basics are in place.
Find the right fit.
Book a 30-minute call and we will recommend a level based on your goals and market.
Gaithersburg, Maryland. Serving clients nationwide.
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